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Creation in historical environment of the city Kroměříž Adjusting the waterfront in the section between the Main and Bridge Zborovský
Šónová, Marcela ; Karas, Tomáš (referee) ; Hrabec, Josef (advisor)
An object of leisure-time center and a new bridge were designed according to needs and limits of this location, that they correspond to. This project follows up on the previous analysis and the riverfront design in the section between the main bridge and the Zborovsky bridge in Kroměříž. The general target of this project is an active integrating the river and its closest neighborhood to the city environment. This target is supported by the study in this project. The leisure-time center design creates a social background and a center of this area and it would became an important point in Kroměříž, where people could relocate on the river, by bike or on foot from. The new bridge design examines possible solutions of a new bridge over the river in Kroměříž, that is missing here.
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Vliv lodní dopravy na Baťův kanál
Firešová, Martina
This diploma thesis is focused on ascertaining the state of the Baťa canal in connection with shipping. In the beginning of the thesis, the issue of shipping in the Czech Republic, the history of the Baťa canal and the construction on it, the issue of water and its protection is discussed. The impact of the modern phenomenon in tourism in the form of renting vessels and their effect on water quality and ecosystems in the vicinity of the waterway is primarily addressed. Based on the collected data, no negative effect was observed. The work also monitors the behavior of visitors to this historic waterway and its surroundings, assessed on the basis of a questionnaire and a field investigation, where the negative attitude of the tourism industry was not proven. The topic under discussion is the preservation of the current favorable situation on the Baťa canal. By introducing a suitable measure, for example in the form of a regulated number of tourists on the canal, the environmental impact on this waterway could also have a positive effect.
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Plan how to support marketing activities development in boat rental in Znojmo
Horáková, Jana ; Voráček, Josef (advisor) ; Šrámek, Martin (referee)
Title: Plan how to support marketing activities development in boat rental in Znojmo. Objectives: The aim of the thesis is to analyze (including SWOT analysis) the marketing activities of the company Půjčovna lodí Dyje in Znojmo. On the basis of these findings to propose a plan for their development. The next task is to establish support activities and complementary activities to contribute positively to the promotion of rentals not only in Znojmo but also in the region South Moravia. The result of the work would be a proposal for specific technical and creative steps to complement existing but also new marketing activities of the 2018 period. Methods: Information and data were based of the documents and information provided directly by the company Půjčovna lodí Dyje. They were subsequently used in analyzing the marketing environment, where the organization is located. After identifying the weaknesses and strengths that were subsequently highlighted in the promotion, will be build a SWOT analysis of the company. Results: The company Půjčovna lodí Dyje has shortcomings in the promotion and indirect communication tools with customers. Based on this knowledge, a plan has been developed to support the development of existing and brand new marketing activities that appeal to the wider public and...
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Accidents prevention and safe movement on watercourses in the Czech Republic
Tesařová, Kateřina ; Novotný, Petr (advisor) ; Polášková, Marcela (referee)
This work focuses on the possibilities of accidents prevention and safe movement in the Czech water tourism in the comparison with the advanced preventive-safety system of tourist-mountaineering activities in Alpine countries. I am concerned with the level of Czech safety system by finding out the number of persons to which the accidents and drownings on our rivers refer to in this work. Further on I consider whether a specific type of publication is successful on the market of water tourism and canoeing area as a mean to increase the safety, and which other kinds of means are used to reduce the quantity of accidents. I summarize which subjects are interested in this issue and by which manner they participate in improving the conditions on the water in the main part of this work. I suggest the possibilities of increasing the safety on Czech watercourses in the conclusion. Following methods were used in this work: the method of induction on the basis of questionnaires, the method of processed results of dialogues with selected rental shops comparison and the descriptive statistical methods in the form of graphical analysis. The water safety shifts forward by minor steps. Even the rental shops and further on the fire brigade or regions for examlple participate in the safety of their customers and...
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Plan how to support marketing activities development in boat rental in Znojmo
Horáková, Jana ; Voráček, Josef (advisor) ; Šrámek, Martin (referee)
Title: Plan how to support marketing activities development in boat rental in Znojmo. Objectives: The aim of the thesis is to analyze (including SWOT analysis) the marketing activities of the company Půjčovna lodí Dyje in Znojmo. On the basis of these findings to propose a plan for their development. The next task is to establish support activities and complementary activities to contribute positively to the promotion of rentals not only in Znojmo but also in the region South Moravia. The result of the work would be a proposal for specific technical and creative steps to complement existing but also new marketing activities of the 2018 period. Methods: Information and data were based of the documents and information provided directly by the company Půjčovna lodí Dyje. They were subsequently used in analyzing the marketing environment, where the organization is located. After identifying the weaknesses and strengths that were subsequently highlighted in the promotion, will be build a SWOT analysis of the company. Results: The company Půjčovna lodí Dyje has shortcomings in the promotion and indirect communication tools with customers. Based on this knowledge, a plan has been developed to support the development of existing and brand new marketing activities that appeal to the wider public and...
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Use of games in nature while canoeing school courses
Havlíčková, Lenka ; Frainšic, Michal (advisor) ; Kalkusová, Lucie (referee)
Title: Use of games in nature while canoeing school courses. Objectives: The aim of this work is to create a collection of games usable on school boating courses. This is connected with other subtasks. Studying Czech and foreign literature and writing the most important knowledges related to water tourism and games. And last but not least, approach to the possibility of using games on board. Methods: The work character is research. It is purpose is to gather and organize information about the games in nature, water tourism, and combinations thereof. The following is a logical and structured overview of information ready for any further elaboration and extension. Results: The result is a collection of games usable at school canoeing courses lined up from games to a dry land, through peaceful water, gently flowing water to flowing water. I begin teaching basic skills and training stability on boats up to more challenging exercises and games for the more experienced. Keywords: Games and exercises, water tourism, canoe, raft, children
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Creation in historical environment of the city Kroměříž Adjusting the waterfront in the section between the Main and Bridge Zborovský
Šónová, Marcela ; Karas, Tomáš (referee) ; Hrabec, Josef (advisor)
An object of leisure-time center and a new bridge were designed according to needs and limits of this location, that they correspond to. This project follows up on the previous analysis and the riverfront design in the section between the main bridge and the Zborovsky bridge in Kroměříž. The general target of this project is an active integrating the river and its closest neighborhood to the city environment. This target is supported by the study in this project. The leisure-time center design creates a social background and a center of this area and it would became an important point in Kroměříž, where people could relocate on the river, by bike or on foot from. The new bridge design examines possible solutions of a new bridge over the river in Kroměříž, that is missing here.
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Accidents prevention and safe movement on watercourses in the Czech Republic
Tesařová, Kateřina ; Novotný, Petr (advisor) ; Polášková, Marcela (referee)
This work focuses on the possibilities of accidents prevention and safe movement in the Czech water tourism in the comparison with the advanced preventive-safety system of tourist-mountaineering activities in Alpine countries. I am concerned with the level of Czech safety system by finding out the number of persons to which the accidents and drownings on our rivers refer to in this work. Further on I consider whether a specific type of publication is successful on the market of water tourism and canoeing area as a mean to increase the safety, and which other kinds of means are used to reduce the quantity of accidents. I summarize which subjects are interested in this issue and by which manner they participate in improving the conditions on the water in the main part of this work. I suggest the possibilities of increasing the safety on Czech watercourses in the conclusion. Following methods were used in this work: the method of induction on the basis of questionnaires, the method of processed results of dialogues with selected rental shops comparison and the descriptive statistical methods in the form of graphical analysis. The water safety shifts forward by minor steps. Even the rental shops and further on the fire brigade or regions for examlple participate in the safety of their customers and...
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